Gonna Ca$h in My ‘Big Reputation’
and My John Hancock!!!
1/17/2018 7:25 AM PST
Taylor Swift is banking on her reputation … check that, her “Big Reputation,” and ditto on her signature.
The singer’s company — TAS Rights Management, LLC — filed docs to lock down the rights to “Big Reputation” … which is a lyric in her song “End Game,” off her latest album, “Reputation.”
Taytay’s looking to slap “Big Reputation” on a bunch of merch — including sunglasses, cell phone cases, pajamas and gloves. She’s also locking down her “Taylor Swift” signature … for bathrobes, hair pins, dolls and toy glow sticks.
It’s interesting … she’s been hawking merch with her signature since 2009, but the trademark move would give her more legal protection against knockoffs. Take that, piracy!