Jay-Z’s Company Files Trademark Application to Expand Paper Planes Brand


I’m Taking Off with Paper Planes

… See Ya in Cyberspace!

1/31/2018 7:59 AM PST


Jay-Z‘s trying to expand his aviation enterprise … the one made of ‘paper,’ that is.

Jay’s company, S. Carter Enterprises, just filed legal docs to secure the rights to their clothing brand, Paper Planes, in a number of different sales-type vehicles.

According to the trademark application, obtained by TMZ, the Carter operation is looking to expand the plane logo — created by Jay’s business partner, Emory Jones — into more of a retail environment and beyond … like department stores, an online shopping site and even into musical recordings.

They’re also looking to presumably hawk gear like athletic gym bags, tour books, jewelry as well as a cosmetic line … all featuring the Paper Plane image. 

Prepare for takeoff, ya’ll. 

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